cabela’s site redesign

After being with Cabela’s for less then a year I was asked to participate in the company’s site redesign. I was asked to find a solution which would combine the brand standards developed for the retailer’s catalogues and improve the user experience. After performing a number of usability tests and consulting with the UX team I developed this homepage plan.

the cabela’s homepage

home page ccp v6-01


navigation change

home page ccp v6-02


alternate rotators

home page ccp v6-04


navigation options

home page ccp v6-05


home page ccp v6-06


the full homepage

home page ccp v6-03

Related Projects
Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.

Not readable? Change text.